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Audience-led location selection
Match target audiences to the places they live, work and move through, instead of planning from location lists alone.
Use case / OOH Planning
Plan OOH where your audience actually is
Combine street-level household insights, anonymised movement and millions of points of interest to find the locations that reach the right audience and win more pitches.
5,000+ audience insights in 26 countries / millions of POIs
What Spotzi makes possible
Plan OOH where your audience actually is
Combine street-level household insights, anonymised movement and millions of points of interest to find the locations that reach the right audience and win more pitches.
From signal to store visit
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AI planning recommendations
Turn complex audience data into clear location recommendations for every brief, market and campaign objective.
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Global POI coverage
Build proposals around stores, competitors, transport hubs, offices and other points of interest.
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Pitch-ready proposals
Show advertisers why your locations fit their audience and their business goals, with maps and insights they can act on.
From audience to store visits
Show clients how your OOH locations can bring their target audience directly to their stores. Our global POI database helps you build winning proposals in seconds, while movement insights reveal the real audience behind each location.
Make every ad count
Show clients exactly how their ads will look in the real world and demonstrate how well each creative fits the location and audience. Bring campaigns to life before they go live, help clients make confident decisions and turn presentations into winning pitches.
What you can answer
- Which locations reach the largest share of my target audience?
- How does footfall differ between screens, streets and markets?
- Which stores or competitors are close to each location?
- How can I make the proposal more relevant for the advertiser?
The decision layer for real-world marketing
Build your next OOH plan with Spotzi
Bring a brief, a market or a set of locations. We will show you how audience and movement data change the plan.
- Privacy-first, without personal profiles
- Precise daytime audience targeting
- Campaign lift measured to the store visit